At last, we've got our own blog!
The new coffeeinspiration.gruppocimbali.com is a virtual, constantly updated diary. It's a meeting and exchange point, where web surfers can join our world – the world of coffee.
The blog makes everything more spontaneous and direct, which is just what Gruppo Cimbali needed. We'll be speaking entirely about coffee and about the new trends; we'll talk about our experiences, spreading knowledge and swapping ideas with experts all over the world.
We'll highlight the excellence in our sector (both in Italy and abroad) and we'll be trying to develop topics with the precise aim of teaching and informing our main reader – the Barista. With “COFFEE INSPIRATION”, we'll be stressing the importance of our closeness to this profession, which is essential for the worldwide expansion of the cafeteria sector and the continuing growth of the Espresso.
Gruppo Cimbali has put together a team of professionals, all spurred on by the same passion: coffee. They all love and know their work inside out, and they're motivated by a drive for information and ongoing research. We believe that this exchange of ideas and opinions will help us to better understand the barman's world, as we'll be establishing a more direct dialogue with him.
To set up and develop the blog, we invited a friend - “our Barista” Francesco Sanapo, Italian champion 2010 and 2011. He's recently been busy publicising and spreading Italian quality all over the world.
With Francesco's help, we came up with this idea of a new form of direct communication with the barman, and we'll also be working with Francesco to discover the most recent trends in today's cafeteria.
We hope our blog will become a rich container of suggestions, ideas and trivia, shared and enriched by barmen and coffee lovers the world over; we'd really like to hear your opinion and point of view too. Our aim is to inspire the growth of not only our profession, but also the world of coffee as lived by both the professionals and coffee drinkers themselves.
Come and chat to us on coffeeinspiration.gruppocimbali.com